MASTERING SMALL BUSINESS EVENT

Sydney 14th - 15th November 2009
Melbourne 21st - 22nd November 2009
Brisbane 28th - 29th November 2009

ATTRACT MORE CLIENTS
INCREASE YOUR CASHFLOW
GENERATE MORE PROFIT

From: Lyndsey Baigent
Monday: 21st September, 2009

Dear Friend

I have a confession to make...when I first started my own business I had no idea what I was getting myself in for. Like many other small business owners I was sick of working for a boss, getting paid a pittance and not being recognised for my great work. I knew I was great at what I did so decided to go out on my own. I figured that plenty of other people had started their own business so it couldn't be that hard, otherwise no one would be doing it.

Now whilst that certainly sounded great in theory, the truth is that for the first few years I worked longer hours, enjoyed less time with my family and earned less money than when I worked for a boss. I had gone from being part of a team to being responsible for everything and my feelings of self doubt, frustration and overwhelm soared. Suddenly that so called pittance I used to earn was starting to look pretty damn good!

With zero cash flow and no money in the bank contracting people to help me was not an option in the early days so I tried to do everything myself. I attempted a business plan a few times but struggled to understand it, so told myself it wasn't that important and I could manage without one. My idea of marketing was putting an ad in the local paper and keeping my fingers crossed that someone would call me and when it came to my website I spend hours upon hours learning the technology but had no idea how what to do so that people would find me online so it became nothing more than my online business card.

Now don't get me wrong I'm not saying everyone is as naive as I was if fact you may already be attracting more clients than you can handle and generating more money than you know what to do with and if that's the case...congratulations. If that's not the case already and you feel you have some things to learn in business then you'll be pleased to know...

I have a solution for you!

It's called Mastering Small Business and it's being held in Sydney, Melbourne and Brisbane during November. Attending this two day event will set you up to win in your small business, I personally guarantee it!

What makes Mastering Small Business Unique?

The answer is simple! We don't just talk about our committment to supporting you, we demonstrate it. When you make a positive decision to attend Mastering Small Business not only will you learn strategies for success from Industry Leaders, you'll have the chance to win a prize from our Business Makeover Prize Pool valued at over $30,000 and be personally mentored by some of them. Just imagine how much time and money you'll save by having this type of support network around you.

Now if you think this is just hype then think again. This year we have already given away Business and Life Makeovers to the value of $72,500. As I say we're not talking about it, we're doing it!

Here's what some of our lucky winners have had to say about their experience...

Winning the EFW Business and Life Makeover has been so amazing, to receive acknowledgement for how hard I have worked. It has inspired me in my business, my life and my future. I am committed to continuing my rewarding work as a Speech Pathologist, growing my business, all while fulfilling my role as wife and mother to my wonderful family. I thank everyone for their love and support. Amanda Hartmann-Wynnum Road Natural Therapies, QLD

The EFW Business and Life Makeover Award was a great experience to be involved in. The submission process helped me to identify the key strengths of my business and review what areas I needed to address to achieve work/life balance. I was very proud to have been a finalist and found meeting like minded business women offered a great opportunity to network and share common successes and challenges with other women. Rachel Chippendale - Rubys Closet, NSW

What a fantastic experience! It really has been a life changing and has opened up a whole new world of encouragement, support and friendship. I am very excited about the wealth of knowledge I will obtain and the positive growth both personally and professionally. Rebecca Lawler - The Hideout - QLD

Why Should You Make a Positive Decision
to Attend Mastering Small Business?

Unlike other events where you sit and listen to speaker after speaker promote themselves Mastering Small Business is all about YOU the small business owner. Over the course of two days you will be given multiple opportunities to promote yourself and build meaningful relationships with other women in business.

Each day you will have the opportunity to take part in at least two structured networking activities. These are fun and highly interactive and will give you the chance to get to know as many people as possible in the shortest period of time. During these sessions we encourage you to make a mental note of who you feel can add value to your business and vice versa and organise to catch up in one of the breaks. This is your ideal opportunity to work smarter by forming strategic alliances with other women in business so make sure you keep your eyes and ears open!

Work Smarter by
Learning Strategies for Success
From Industry Leaders

I don't know about you but I'm over working really hard for little or no return. Been there and done that! For me it's now its all about working smarter and when you choose to attend Mastering Small Business you'll be doing just that. Working Smarter!

As part of my committment to acclerating your success, I've invited Industry Leaders to share their strategies for success with you. I've hand picked these people for a number of reasons the most important being that they walk their talk. You see over the years I've been to heaps of seminars, workshops and events and I've come to learn that there are alot of people who are really good at telling others what they should or shouldn't do but they don't always do it themselves. When you choose to attend Mastering Small Business you can be can be assured that you will be learning from people who practice what they preach.

Oh and don't forget if you choose to become a VIP you'll also have the chance to share in prizes from our giant Business Makeover Prize Pool valued at over $30,000 and be personally mentored by our speakers...value priceless!

Rod is Australia's leading Attraction Marketing Specialist working with small business owners to ATTRACT more clients.  It wasn't always this way...when Rod started his first business he struggled to find clients.  Determined to find the keys to success he invested tens of thousands of dollars in learning how to market his business to a million dollars in sales in 18 months.  Having worked with hundreds of Small Business owners over the last few years Rod has identified the most common marketing mistakes they make and how to correct them. According to Rod, more than 80% of your success as a Small Business owner is in how effective your marketing is to attract clients to you.  In Rod's dynamic presentation he will introduce you to a simple seven key system for implementing your own highly attractive marketing system into your business.  He will also share with you the ULTIMATE SECRET to marketing success which when applied will lead your business onto even greater success.  Rod has been described as one of the smartest marketing minds in the country and a genius when it comes to marketing strategy.  His insight into how to make you and your business more attractive to the marketplace could be the turning point in your business success.   AS A VIP TICKET HOLDER YOU HAVE THE CHANCE TO WIN... ONE OF THREE MENTORING PACKAGES WITH ROD VALUED AT $7,500 EACH

Gayla Maxwell - Speaking in Sydney & Melbourne Gayla is a respected author, emotional development expert and sought after inspirational speaker, who for the past two decades has worked with elite performers and individuals around the world, helping them to elevate their life performance.   She is often referred to as Australia's "Celebrity Whisperer", due to her uncanny ability to take a no-nonsense look into the minds of the A-list and uncover the core issues that might limit their elite performance, in the public arena and in their private lives. Gayla Maxwell is an expert at assessing underlying blockages and working with her clients to uncover what is required to avoid hitting the lows associated with life in the public arena and instead using the emotional roller coaster as an opportunity to know themselves and release their potential more fully. AS A VIP TICKET HOLDER YOU HAVE THE CHANCE TO WIN... ONE OF TWO, 2 DAY LUXURY RETREATS WITH GAYLA  VALUED AT $5,000 EACH

Alisse Bradley - Speaking in Sydney, Brisbane & Melbourne An International Speaker, Prosperity Coach, Female Entrepreneur, wife and mother of 4 beautiful children, Alisse lives her passion everyday.  She specialises in Purpose Powered Business, teaching women simple step by step processes, which have them connect with their authentic self, achieve an abundance of health, wealth and success and ultimately experience the freedom they truly desire in their lives. Alisse has developed her own unique coaching method of "energy based modalities" and "universal principles" combining her varied studies in Feng Shui, Astrology, Neuro Linguistic Programming and Mental Mastery.  Alisse has worked personally with some of the worlds leaders in these fields including the acclaimed Bob Proctor of "The Secret" fame, the "Father of Motivation" himself Dr Wayne Dyer and "Feng Shui Master" Marie Diamond also of "The Secret" and renowned consultant to the celebrities. AS A VIP TICKET HOLDER YOU HAVE THE CHANCE TO WIN... ONE OF THREE PERSONALISED COACHING PACKAGES WITH ALISSE VALUED AT $987 EACH

Danette Hibberd - Speaking in Sydney, Brisbane & Melbourne CEO and Founder of www.ProductFunnelFormula.com Danette Hibberd is an International Author publishing the "How To Find The Goddess In You" series, Speaker, NLP Trainer & Business Success Coach.  Danette takes female entrepreneurs, service professionals and women in business through a step by step process that teaches them how to attract more clients, become an expert in their target nice and leverage their expertise trading value for money rather than their time, creating more income and more freedom from their business. Working with Danette you will identify your ideal micro niche target market, discover exactly what that market wants and identify how to create a logical sequence of information products to progressively fill your product funnel. AS A VIP TICKET HOLDER YOU HAVE THE CHANCE TO BE... ONE OF SIX PEOPLE TO TAKE PART IN A GROUP TRAINING PROGRAMME WITH DANI VALUED AT $600 EACH

Lyndsey Baigent - Speaking in Sydney, Melbourne & Brisbane As a National and International Speaker and Founder of Essentially for Women, Lyndsey is passionate about inspiring, educating and empowering women in small business.  Having started her own business with limited business experience and no money, Lyndsey quickly became a master of no cost, low cost marketing strategies. Lyndsey's ability to understand the emotional needs of others and communicate effectively with them enabled her to form strategic alliances with other business men and women that have resulted in the rapid growth of her network with her two day events being held across three states in less than 18 months. Lyndsey attributes much of her success to her committment to her personal growth and her willingness to feel the fear and do it anyway.  Well reknowned for walking her talk Lyndsey is a mentor and inspiration to many women around the country sharing strategies that will set you up to win in business and life. AS A VIP TICKET HOLDER YOU HAVE THE CHANCE TO WIN... ONE OF THREE MENTORING PROGRAMMES WITH LYNDSEY VALUED AT $2995 EACH

You Should Only Make
A Positive Decision To Attend If...

With so many events to choose from you may be wondering if this is the right event for you to attend. Well the answer is simple. If you are an entrepreneur, a woman in small business or thinking about going into business I know that you will accelerate your success and increase your profits by attending this event. In fact if any of the following rings true for you you need to be there...

*You want to INCREASE YOUR PROFITS
*You are looking to EXPAND YOUR NETWORK
*You want to learn how to ATTRACT MORE PAYING CLIENTS
*You want to learn how to BECOME A NETWORKING QUEEN
*You ARE IN BUSINESS or
*You are THINKING OF STARTING A BUSINESS
*You love RECEIVING REFERRALS
*You want to learn strategies that will ACCELERATE YOUR BUSINESS SUCCESS
*You see the value in spending time with LIKE MINDED BUSINESS WOMEN
*You want to be in the running to share in our PRIZE POOL VALUED AT OVER $10,000
*You want to have fun and make new friends
*You want to hit the ground running in 2010

This event is all about YOU so if you are serious about growing your business take out your diary and block out the dates in the city nearest you. We'll be in Sydney 14/15th November, Melbourne 21/22 November and Brisbane 28/29 November. Finish the year on a high and make sure you set yourself up to win in 2010 by making sure you join us at Mastering Small Business.

Tickets Are Limited & Selling Fast

Why are tickets limited?  Well the truth is we have been hosting events in Melbourne, Sydney and Brisbane now for the past two years and events have previously sold out...so if you are thinking of joining us for this event act now and secure your tickets today as I can't guarantee there will be tickets available closer to the event.

Please note that once these tickets SELL OUT we will not release any more.

There Are Only 50 VIP Tickets Available

So I guess you may be wondering why you would consider attending as a VIP?

There are a number of reasons but the main one is because of all the fabulous bonuses on exclusively offered to VIP ticket holders.

VIP Bonus #1 - Kick start 2010 with a bang and be in the running to WIN a share of our Business & Life Makeover prize pool valued at over $30,000. Imagine the how quickly your business will accelerate with Industry Leaders as part of your personal support team. Three of our VIP Ticket Holders will walk away with a Personal Coaching Package from Australia's Leading Attraction Marketing Package Valued at $7,500. The question is will it be you? ( Available Exclusively VIP Ticket Holders Only.)

VIP Bonus #2 - Promotion of your business including your website in the Mastering Small Business event Manual. (Available to VIP Ticket holders only)

VIP Bonus #3 - Special Closed door session with Lyndsey Baigent on "Low Cost No Cost Marketing Strategies". In this presentation Lyndsey will share the 3 keys strategies she has used to grow Essentially for Women to a community of more than a thousand women, with events being held in three strates across Australia.

PLEASE NOTE: VIP Tickets are not for everyone...they are designed for people who want to gain additional exposure for their business, learn additional success strategies that will grow their business PLUS savvy business owners who want to fast track their success and receive personal support from Industry Leaders by sharing in a prize pool worth over $30,000.

Secure your Tickets NOW

As these events have previously sold out, if you would like to join us I recommend you secure your ticket today. Remember we only have 50 VIP tickets available and when they are gone they are gone.

So here's what you need to do now...

Decide whether you want to attend as a VIP or Standard Ticket Holder then click on the corresponding link below. This will take you to our payment page, simply fill in your details and you're in!

Lyndsey's...100% Satisfaction Guarantee I want to make it clear that I am committed to making sure that you have every opportunity to learn strategies for success and grow your business by attending Mastering Small Business. For that reason I am willing to give you a 100% Money Back Guarantee on the ticket price. So here's the deal...If you follow up on all the contacts you make and implement the success strategies shared by Industry Leaders and you don't get at least 100% return on your investment of your ticket, I will refund your ticket price and give you and additional $50 for wasting your time. So what this means is that if you come along to Mastering Small Business and you do not grow your business as a result of the people you meet and the strategies we share there is no risk, you are 100% covered. Honestly, I doubt that this will happen, in fact I'm sure you'll be blown away by the growth you experience as a result of joining us. See you there!

I am sure that you can see by the amount of value being offered to you, I am totally committed to supporting you in growing your business. The best part is I know you are too and its because of this that I know I'll have the pleasure of spending time with you at Mastering Small Business in November.

Together lets work toward making 2010 your best year ever! I look forward to seeing you in November.

Wishing you
Love, Laughter & Friendship

Director
Essentially for Women

PS...Remember tickets to this event are limited so act now and secure your ticket today to avoid disappointment.

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